{"id":31424,"date":"2026-09-08T16:57:35","date_gmt":"2026-09-08T16:57:35","guid":{"rendered":"https:\/\/twproject.com\/blog\/product-backlog\/"},"modified":"2026-09-08T16:57:35","modified_gmt":"2026-09-08T16:57:35","slug":"product-backlog","status":"publish","type":"post","link":"https:\/\/twproject.com\/blog\/es\/product-backlog\/","title":{"rendered":"Product backlog"},"content":{"rendered":"<p>A <strong>product backlog<\/strong> is a list of work priorities for the development team that is derived from the <a href=\"https:\/\/twproject.com\/blog\/project-roadmap-important\/\" target=\"_blank\" rel=\"noopener\">roadmap<\/a> and requirements.<\/p>\n<p>Included within this document are new features, changes to existing ones, bug fixes, infrastructure changes, or other activities to achieve a specific outcome.<\/p>\n<p>The <strong>product backlog<\/strong> is the only authoritative source for the things a team works on; this means that nothing is done that is not covered in the product backlog.<\/p>\n<div class=\"table-of-content\">\n<h5>CONTENIDO<\/h5>\n<ul>\n<li><a href=\"#how\">\u00bfC\u00f3mo gestionar el product backlog?<\/a><\/li>\n<li><a href=\"#successful\">\u00bfC\u00f3mo crear un product backlog exitoso<\/a><\/li>\n<li><a href=\"#structure\">\u00bfC\u00f3mo estructurar el product backlog<\/a><\/li>\n<\/ul>\n<\/div>\n<p>Por el contrario, tener un elemento en el backlog no garantiza que se entregue. De hecho, esto solo representa una opci\u00f3n que el equipo tiene para entregar un resultado determinado, pero no un compromiso.<\/p>\n<p>Conviene tener en cuenta que el <strong>project backlog<\/strong> es din\u00e1mico y cambia constantemente a medida que avanza el trabajo, con la aparici\u00f3n de nuevas ideas y el movimiento de diferentes elementos hacia arriba o hacia abajo.<br \/>\n<a name=\"how\"><\/a><\/p>\n<h2>\u00bfC\u00f3mo gestionar el product backlog?<\/h2>\n<p>Gestionar un product backlog conlleva varias responsabilidades.<\/p>\n<p>Dado que el roadmap del producto se actualiza con frecuencia, debe estar estrechamente vinculado al product backlog. Por lo tanto, en consecuencia, el backlog debe redefinirse para reflejar los cambios y nuevos hallazgos.<\/p>\n<p>Adem\u00e1s, se debe prestar atenci\u00f3n para mantener este documento importante organizado y f\u00e1cil de consultar.<\/p>\n<p>Como se mencion\u00f3 anteriormente, el product backlog es un documento din\u00e1mico y cualquier miembro del equipo de desarrollo puede agregar elementos, pero solo el product owner &#8211; quien es responsable de \u00e9l &#8211; decide el orden de las prioridades y el trabajo.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-14693\" src=\"https:\/\/twproject.com\/blog\/wp-content\/uploads\/the-project-backlog.png\" alt=\"the project backlog\" width=\"1280\" height=\"811\" srcset=\"https:\/\/twproject.com\/blog\/wp-content\/uploads\/the-project-backlog.png 1280w, https:\/\/twproject.com\/blog\/wp-content\/uploads\/the-project-backlog-630x399.png 630w, https:\/\/twproject.com\/blog\/wp-content\/uploads\/the-project-backlog-1130x716.png 1130w, https:\/\/twproject.com\/blog\/wp-content\/uploads\/the-project-backlog-705x447.png 705w, https:\/\/twproject.com\/blog\/wp-content\/uploads\/the-project-backlog-450x285.png 450w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/><a name=\"successful\"><\/a><\/p>\n<h2>\u00bfC\u00f3mo crear un product backlog exitoso<\/h2>\n<p>Aqu\u00ed tienes algunos consejos pr\u00e1cticos para crear y mantener un product backlog exitoso:<\/p>\n<ul>\n<li><strong>Mant\u00e9nlo organizado y actualizado<\/strong>: El product backlog debe ser una fuente de informaci\u00f3n confiable para el equipo de desarrollo. Es esencial mantenerlo manejable, y un error t\u00edpico es hacer que el documento sea demasiado exhaustivo y lleno de elementos. El <a href=\"https:\/\/twproject.com\/blog\/product-manager-role-importance\/\" target=\"_blank\" rel=\"noopener\"><strong>product manager<\/strong><\/a> debe decidir qu\u00e9 hacer para maximizar el resultado mientras minimiza la salida.<\/li>\n<li><strong>No crees m\u00faltiples listas<\/strong>: Es m\u00e1s f\u00e1cil para todos si simplemente trabajas desde <strong>una sola lista de backlog<\/strong>. De esta manera, el trabajo ser\u00e1 m\u00e1s transparente y no se perder\u00e1 informaci\u00f3n.<\/li>\n<li><strong>C\u00e9ntrate en el valor de cada elemento individual<\/strong>: si algo no aporta valor, no deber\u00eda formar parte de tu product backlog.<\/li>\n<li><strong>Fomenta la discusi\u00f3n y la retroalimentaci\u00f3n<\/strong>: Los <a href=\"https:\/\/twproject.com\/blog\/es\/partes-interesadas-del-proyecto\/\" target=\"_blank\" rel=\"noopener\"><strong>stakeholders<\/strong><\/a> y los miembros del equipo de desarrollo pueden cuestionar las prioridades en el product backlog. En estos casos, es importante hablar entre s\u00ed y <a href=\"https:\/\/twproject.com\/blog\/es\/como-y-por-que-obtener-retroalimentacion-del-equipo-de-proyecto\/\" target=\"_blank\" rel=\"noopener\"><strong>recopilar retroalimentaci\u00f3n<\/strong><\/a> para entender si el cambio est\u00e1 motivado o no.<\/li>\n<li><strong>Reorgan\u00edzalo continuamente<\/strong> \u2013 tambi\u00e9n conocido como grooming del product backlog o refinamiento del backlog: el product backlog es un documento vivo y, como resultado, evoluciona, cambia, crece y se reduce con el tiempo. Por lo tanto, necesita ser reordenado y reorganizado continuamente.<\/li>\n<\/ul>\n<p><a name=\"structure\"><\/a><\/p>\n<h2>\u00bfC\u00f3mo estructurar el product backlog<\/h2>\n<p>El product backlog puede incluir cientos de tareas, y organizar esos elementos por tama\u00f1o y relevancia es una de las tareas m\u00e1s importantes del product manager.<\/p>\n<p>Las tareas y elementos de trabajo m\u00e1s peque\u00f1os suelen lograrse subdividiendo los elementos de trabajo m\u00e1s grandes.<\/p>\n<p>Los <strong>elementos incluidos en el product backlog<\/strong> deben cumplir con los <strong>elementos del m\u00e9todo INVEST<\/strong>:<\/p>\n<ul>\n<li><strong>Independiente<\/strong>: cada elemento debe ser independiente de los dem\u00e1s y cada uno debe servir a una funci\u00f3n diferente.<\/li>\n<li><strong>Negociable<\/strong>: cada elemento debe estar abierto a la negociaci\u00f3n.<\/li>\n<li><strong>Valioso<\/strong>: cada elemento debe aportar valor y beneficios al cliente, al equipo y a los stakeholders.<\/li>\n<li><strong>Estimable<\/strong>: el equipo debe poder estimar cu\u00e1nto tiempo tomar\u00e1 procesar el elemento.<\/li>\n<li><strong>Tama\u00f1o adecuado<\/strong><\/li>\n<li><strong>Probable<\/strong><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>La organizaci\u00f3n de actividades en un <strong>product backlog<\/strong> debe seguir el <strong>m\u00e9todo DEEP<\/strong>, que significa:<\/p>\n<ul>\n<li><strong>Detallado adecuadamente<\/strong><\/li>\n<li><strong>Estimado adecuadamente<\/strong> \u2013 en otras palabras, seg\u00fan la mejor capacidad del equipo. Claramente, cuando el negocio es completamente nuevo, ser\u00e1 m\u00e1s dif\u00edcil dar una estimaci\u00f3n justa.<\/li>\n<li><strong>Emergente<\/strong>: El product backlog evoluciona continuamente. A medida que se agregan nuevos elementos, los existentes se modifican o refinan.<\/li>\n<li><strong>Priorizado<\/strong>: Al decidir c\u00f3mo clasificar los elementos de trabajo en el product backlog, el product manager utiliza el acr\u00f3nimo DIVE, que significa:\n<ul>\n<li>Dependencias: Por ejemplo, si la tarea A depende de la tarea B, B debe clasificarse por encima de A.<\/li>\n<li>Seguro contra riesgos: las actividades que ayudan a minimizar el riesgo tienen mayor prioridad.<\/li>\n<li>Valor comercial: cuanto m\u00e1s valiosas sean las actividades para el cliente y la empresa, mayor prioridad tendr\u00e1n.<\/li>\n<li>Esfuerzo estimado: \u00bfCu\u00e1nto tiempo se espera que se requiera para realizar la tarea?<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>El product backlog es, por lo tanto, una herramienta poderosa para el product manager, ya que sirve como transici\u00f3n del pensamiento estrat\u00e9gico al trabajo pr\u00e1ctico diario.<\/p>\n<h2>El Product Backlog es m\u00e1s f\u00e1cil con un poco de ayuda<\/h2>\n<p>Un software de gesti\u00f3n de proyectos como Twproject puede facilitarte la vida al gestionar tu product backlog. No se trata solo de escribirlo, sino tambi\u00e9n de organizarlo por prioridad, medirlo, programarlo sprint a sprint y asignarlo a la persona correcta.<\/p>\n<p>Con Twproject, en el tablero Kanban, puedes hacer todo de una manera muy pr\u00e1ctica.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-14705\" src=\"https:\/\/twproject.com\/blog\/wp-content\/uploads\/kanban-priority-1130x598.png\" alt=\"\" width=\"1130\" height=\"598\" srcset=\"https:\/\/twproject.com\/blog\/wp-content\/uploads\/kanban-priority-1130x598.png 1130w, https:\/\/twproject.com\/blog\/wp-content\/uploads\/kanban-priority-630x333.png 630w, https:\/\/twproject.com\/blog\/wp-content\/uploads\/kanban-priority-710x375.png 710w, https:\/\/twproject.com\/blog\/wp-content\/uploads\/kanban-priority-705x373.png 705w, https:\/\/twproject.com\/blog\/wp-content\/uploads\/kanban-priority-450x238.png 450w, https:\/\/twproject.com\/blog\/wp-content\/uploads\/kanban-priority.png 1429w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/><\/p>\n<p>Recuerda, el product backlog es un documento que promueve el enfoque, la transparencia y la colaboraci\u00f3n.<\/p>\n<p>Una planificaci\u00f3n y organizaci\u00f3n adecuadas son una parte esencial del \u00e9xito.<\/p>\n<p>Mira aqu\u00ed un ejemplo de c\u00f3mo <a href=\"https:\/\/twproject.com\/blog\/scrum-with-twproject-for-seo-digital-marketing\/\">gestionar un proyecto con SCRUM en Twproject<\/a>.<\/p>\n<p>Cuando se crea y gestiona correctamente, el product backlog se convierte en una herramienta que ayuda a los equipos a gestionar el cambio constante, lograr la m\u00e1xima productividad y entregar el m\u00e1ximo valor tanto a la empresa como al cliente.<\/p>\n<div class=\"tw_promobox box_type2 sOrange sFilter sImage\" style=\"background-image: url('https:\/\/cdn.twproject.com\/blog\/wp-content\/uploads\/picjumbo.com_HNCK5096-860.jpg');\">\n<div class=\"av_promobox avia-button-yes avia-builder-el-1 el_after_av_promobox avia-builder-el-last\">\n<div class=\"avia-promocontent\">\n<h2>\u00a1Transforma tu estrategia en acci\u00f3n con Twproject!<\/h2>\n<\/div>\n<div class=\"avia-button-wrap avia-button-right \"><a class=\"avia-button avia-icon_select-no avia-color-custom avia-size-xlarge\" href=\"https:\/\/demo.twproject.com\/applications\/teamwork\/welcome\/createUserEnvironment.jsp\" target=\"blank\"><span class=\"avia_iconbox_title\">Pru\u00e9balo ahora<\/span><\/a><\/div>\n<div class=\"avia-promofooter\">Un intento vale millones de palabras.<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A product backlog is a list of work priorities for the development team that is derived from the roadmap and requirements. Included within this document are new features, changes to existing ones, bug fixes, infrastructure changes, or other activities to achieve a specific outcome. The product backlog is the only authoritative source for the things &hellip; <a href=\"https:\/\/twproject.com\/blog\/es\/product-backlog\/\" class=\"more-link\">Continuar leyendo<span class=\"screen-reader-text\"> \u00abProduct backlog\u00bb<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":39324,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_custom_body_class":"","_custom_post_class":"","footnotes":""},"categories":[380,371],"tags":[],"class_list":["post-31424","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agile","category-gestion-proyectos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Product backlog - Twproject.com<\/title>\n<meta name=\"description\" content=\"El product backlog es la \u00fanica fuente autorizada para las tareas en las que trabaja un equipo: no se realiza nada que no est\u00e9 cubierto en el product backlog.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/twproject.com\/blog\/es\/product-backlog\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Product backlog - Twproject.com\" \/>\n<meta property=\"og:description\" content=\"El product backlog es la \u00fanica fuente autorizada para las tareas en las que trabaja un equipo: no se realiza nada que no est\u00e9 cubierto en el product backlog.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/twproject.com\/blog\/es\/product-backlog\/\" \/>\n<meta property=\"og:site_name\" content=\"Twproject.com\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-08T16:57:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/twproject.com\/blog\/wp-content\/uploads\/the-project-backlog.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"811\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Twproject Staff\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Twproject Staff\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/twproject.com\\\/blog\\\/es\\\/product-backlog\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/twproject.com\\\/blog\\\/es\\\/product-backlog\\\/\"},\"author\":{\"name\":\"Twproject Staff\",\"@id\":\"https:\\\/\\\/twproject.com\\\/blog\\\/#\\\/schema\\\/person\\\/a4b4732109ae58bf2062b8ada1d36608\"},\"headline\":\"Product backlog\",\"datePublished\":\"2026-09-08T16:57:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/twproject.com\\\/blog\\\/es\\\/product-backlog\\\/\"},\"wordCount\":995,\"publisher\":{\"@id\":\"https:\\\/\\\/twproject.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/twproject.com\\\/blog\\\/es\\\/product-backlog\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/twproject.com\\\/blog\\\/wp-content\\\/uploads\\\/backlog-del-progetto.png\",\"articleSection\":[\"Agile\",\"Gesti\u00f3n Proyectos\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/twproject.com\\\/blog\\\/es\\\/product-backlog\\\/\",\"url\":\"https:\\\/\\\/twproject.com\\\/blog\\\/es\\\/product-backlog\\\/\",\"name\":\"Product backlog - 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